How to attract a creative genius?
Creatives are the future of successful business practices and they have the power to revolutionize outdated thinking. It is no longer enough to follow the rules of the road—bold visionaries are taking a stand, grabbing the wheel and steering us in a new direction. In today’s world business owners should be wise to bring creatives onto their executive team. But how?
1. Speak their language
When seeking out the best of the best in the creative world, you must learn how to speak their language and speak it well. Speak to them about their passions, their goals and the impact they want to make on the world. Also, offer opportunities for professional development.
2. Let them be authentic
Don’t stifle their creativity! Let them show their true colors and express themselves freely, without fear of judgment or criticism. Allow them to take risks and be innovative in their approach, as this can breed long-term success.
3. Provide an inspiring and flexible working environment
Encourage collaboration and open communication and provide the necessary tools to help them reach their maximum potential. Creative professionals prefer to work in a flexible environment because they know when they’re most likely to hit a stroke of genius. Giving them this creative freedom can motivate them to continue striving for greatness at your company.